How to Register a Business Name in Ohio
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Registering a business name in Ohio can be done in 3 ways. You can start your business as a separate entity of its own by registering as an LLC or Corporation, or you can file a DBA (known officially as a Trade Name) as a sole proprietor or general partnership. If you want federal recognition of your business name, you may also want to file a USPTO trademark.
You should determine your business name and have it registered prior to completing most other business filings, including:
- Registering with the Ohio Department of Taxation for a Vendor’s License to remit sales tax or for an employer withholding account
- Receiving an Unemployment Tax Employer ID from the Ohio Department of Job & Family Services (ODJFS)
- Applying for Professional and Occupational Licenses from the eLicense Ohio Professional Licensure system
- Obtain an IRS EIN
- Open an Ohio Business Bank Account
How much does it cost to Register a Business Name in Ohio?
The cost to register an Ohio business name varies depending on the type of registration:
- Ohio LLC cost: $99
- Ohio Corporation cost: $99
- Ohio DBA cost: $39
Steps to Registering a Business Name in Ohio:
1. Check Business Name Availability
Before you dive into registering your name, you must ensure your chosen name is good to go. That means checking if it’s already being used or is too similar to other business names out there. This step is super important because it helps prevent problems like clashes with similar businesses or your Ohio name registration being turned down. To do this properly, you should do three specific types of searches:
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Start your Ohio business name search with the help of professionals.
Trademark Search
Your first search should be for federal trademarks. Trademarks registered at the federal level provide the most legal protection. As a result, they override any registrations at the local or federal level, so it’s important to ensure that your name is not trademarked. If the business name you chose is the same or too similar to an existing trademark, come up with a new name.
To search the U.S. Patent and Trademark Office (USPTO) database, visit the Trademark Electronic Search System (TESS) page. Just be advised – the returned results can be overwhelming and hard to understand. Alternatively, you can use Trademark Engine’s Free Trademark Search, which provides results from TESS in an easier-to-use format.
Ohio Business Name Search
After verifying that the business name you want isn’t a registered trademark, it’s time to move on to doing a Ohio business name search. Use the Ohio Business Search to search the Ohio database of registered businesses.
Make sure you search more than just your exact business name, and you do some searches using either only parts of your name or wildcard characters. This is especially important because your name registration can be rejected if it’s too similar to an existing business.
Pro Tip: Pay close attention to if the business name you want to use was used in the past, even if it’s available now. Registering your business name using a name that was used in the past can cause a lot of problems when you try to get an EIN.
Using a previously registered name will often result in the online assistant rejecting your EIN application and returning reference number 101. This error happens when your name matches or is too close to a name that was already issued an EIN. If a business shows as being previously registered, they were also likely issued an EIN. If you get reference error 101, it will require that you call and fax your formation paperwork to the IRS, which is quite a headache.
Website Domain Search
Once you’ve verified you can use your business name, you should verify the matching website domain name is available. Most businesses will need some online presence, but even if you won’t build a website, you should register your domain name to prevent others from using it. You’ll also need it if you plan on using a matching business email address.
Domain Name and Business Email
You can use Namecheap to verify if your domain name is available. They also offer a business email service that’s free to try for the first 60 days when you purchase a domain.
2. Choose a Business Structure
When starting the process of registering your business name in Ohio, you need to determine which business structure you’ll use. Your choice of business structure has many downline implications for your business and will change the process of how your business is registered. You should choose a business structure that matches the amount of liability risk, tax implications, and financing your business will require. If you can’t decide based on the information below, you can get more guidance by using our guide on Choosing a Business Structure, where you can get more in-depth information.
Recommended Business Structure:
Most new businesses benefit the most by starting as an LLC. You can have as many owners as needed and they provide tax and management flexibility. They have liability protection that sole proprietorships and general partnership lack and aren’t subject to double taxation (corporate income tax) like a corporation.
Consider using an LLC formation service to ensure your filing is completed correctly. Our list of the best LLC services can help you find the one that works best for you.
LLC
A Limited Liability Company (LLC) is a legal entity recognized under Ohio law (Ohio Rev. Code § 1706) that shields owners from personal liability for business debts while offering operational flexibility and pass-through taxation benefits.
Learn More: What is an LLC
LLC Pros
- Personal liability protection
- Legally separate entity
- Default pass-through taxation (business income taxed once)
- Unlimited number of owners (members)
- Flexible management – can be run by members or non-owner managers
- Option for S-Corp tax status
LLC Cons
- Upfront filing costs
- Ongoing cost and filings to stay compliant
- Unable to go public
Do you need to register to be an LLC in Ohio?
Yes, if you want to set your business up as an LLC you need to register with the Ohio Secretary of State.
Corporation
A corporation is a distinct legal business entity under Ohio law (Ohio Rev. Code § 1701). Stockholders are owners with limited liability. It’s ideal for raising external funds and safeguarding personal finances.
Learn More: What is a Corporation
Corporation Pros
- Personal liability protection
- Legally separate entity
- Unlimited number of owners (shareholders)
- Easier to raise capital by selling stock
- Able to go public
- Option for S-Corp tax status
Corporation Cons
- Default double taxation
- Upfront filing costs
- Ongoing costs and filings to stay compliant
- Increased record keeping requirements
- Strict management structures set by law
Do you need to register to be a Corporation in Ohio?
Yes, to obtain legal Corporation status in Ohio, registration with the Ohio Secretary of State is required.
Sole Proprietor
A sole proprietorship is a single-owner venture. Start simply, with minimal red tape. The owner’s personal liability is unlimited, and it can be difficult to get loans, raise capital, and sell the business.
Learn More: What is a Sole Proprietorship
Sole Proprietor Pros
- Easy and inexpensive to start
- Simple taxes (business income taxed once)
- Easy to maintain
- Complete control for owner
Sole Proprietor Cons
- Unlimited Liability Risk
- Hard to raise money and get loans
- Not separate from owner
- Difficult to sell business
- No other tax status options
Do you need to register your sole proprietor business name in Ohio?
If your business name doesn’t contain your full name (both first and last name), it’s necessary to register your business name by completing a “doing business as” name (DBA) filing. For instance, if your name is “Jessica Jones” and you operate a nail salon, the name “Jessica Jones Nail Salon” wouldn’t require registration. However, if the business name is “Glamour Nails,” registration would be mandatory.
Partnership
A partnership has 2 or more owners who join forces sharing in business responsibilities. Each partner has unlimited liability. Income passes directly to partners, who account for their share on personal tax returns.
Learn More: What is a Partnership
Partnership Pros
- Easy and inexpensive to start
- Pass-through taxation (business income taxed once)
- Unlimited number of owners (partners)
- Shared business responsibilities
Partnership Cons
- Unlimited Liability Risk
- Responsible for partners’ actions
- Hard to raise outside capital
- Not separate from partners
- Difficult to sell business
- No other tax status options
Do you need to register your partnership business name in Ohio?
In Ohio, a partnership must register a “doing business as” (DBA) name if their chosen business name doesn’t include the last names of all partners. For instance, if 3 people named Sarah Johnson, Daniel Smith, and Maria Brown want to start a restaurant, they can operate under the name “Johnson, Smith, and Brown Bistro” without registration. However, if they opt for a distinctive brandable name like “Savor Fusion Bistro”, they would be required to file for a Trade Name (DBA).
3. File your Ohio Business Name Registration
With your business name confirmed and structure in place, the next move is to register it within Ohio. Select the method that fits the business structure you’ve chosen. If you’ve decided to operate as a sole proprietorship or partnership, you’ll register your name via a DBA.
Register an Ohio LLC Name
To establish your Ohio LLC, you’ll be required to submit Articles of Organization to the Ohio Secretary of State along with a filing fee of $99. In your Articles of Organization you’ll provide details about your business, such as:
- LLC Name
- Information about the LLC members (owners) and managers (if applicable)
- Business Address (Must be a physical address – PO Boxes not allowed)
- Name and Address of your Statutory Agent
Ohio LLC Name Requirements
Ohio LLCs must use a name that follows the naming rules outlined in Ohio law (Ohio Rev. Code § 1706.07):
- Must be distinguishable (unique) from all others businesses registered with the Ohio Secretary of State
- Must clearly denote the business is legally structured as an LLC by including the words “limited liability company” or an abbreviation such as “LLC”
- Cannot use words or designators associated with Corporations such as “Corporation” “Incorporated” “Corp” or “Inc”
- Cannot contain words that imply association with a government entity
- Cannot contain words that are prohibited or require prior approval such as Bank, Trust, words and phrases that are profane or generally considered a slur against an ethnic group, religion, gender, or heredity
For more in-depth information check out our How to Start an LLC in Ohio guide, where we cover all the steps needed to form an LLC in full detail.
Want Help Starting an Ohio LLC?
Use a professional filing service like Northwest Registered Agent ($39 +state fees), which can save you $210 vs LegalZoom when forming an Ohio LLC.
Register an Ohio Corporation Name
To establish your Ohio business as a Corporation, you must submit Articles of Incorporation to the Ohio Secretary of State, which has a fee of $99. Within your Articles of Incorporation filing, you’ll include details about your business, such as:
- Corporation Name
- Names and addresses of the board of the directors
- Number and type of authorized shares
- Business Address (Must be a physical address – PO Boxes not allowed)
- Name and Address of your Statutory Agent
Ohio Corporation Name Requirements
Corporations in Ohio are required to use a name that follows the rules detailed under Ohio law (Ohio Rev. Code § 1701.05):
- Must be distinguishable (unique) from all others businesses registered with the Ohio Secretary of State
- Clearly indicate the business is legally structured as a corporation by including the words “Corporation” or “Incorporated” or use an abbreviation such as “Corp” or “Inc”
- Cannot use words or designators associated with LLCs such as “limited liability company” or “LLC”
- Cannot contain words that imply association with a government entity
- Cannot contain words that are prohibited or require prior approval such as Bank, Trust, words and phrases that are profane or generally considered a slur against an ethnic group, religion, gender, or heredity
Want to Incorporate in Ohio?
If you’re interested in incorporating, you can learn more with the ZenBusiness guide on How to Start a Corporation in Ohio, which covers each step you’ll need to complete to start an Ohio corporation.
Register an Ohio DBA (Trade Name)
An Ohio DBA (Trade Name) allows a business to operate using a business name that is different than their legal name. To register an Ohio DBA you’ll need to complete a Name Registration application (Form 534A) and submit it to the Ohio Secretary of State, along with the filing fee of $39. You’ll need to provide the following information:
- Name and address of Applicant(s)
- Business Name (Trade Name)
- Address where business is transacted
Ohio DBA (Trade Name) Requirements
The rules for an Ohio Trade Name (DBAs) are not quite as strict as they are for LLCs or Corporations, however there are still restrictions. Mainly, your DBA can’t include designators used for legal entities like “LLC” or “Inc” in the Trade Name. DBAs also can’t contain prohibited words or words that imply association with government entities.
Keep in mind that if you operate a business under any name other than your legal name in Ohio, you’re required to register a DBA. Under Ohio statute 1329.10, the Ohio attorney general can bring an injunction to prevent a business from operation until they comply. Failure to register also prevents a business from having standing to bring legal action in Ohio courts.
Ohio DBA Registration Assistance
Get help registering your Ohio DBA with Swyft Filings. Packages starting at $99 (plus filing fees).
4. File a Trademark (Optional)
If you want to protect your business identity, consider filing for a trademark. A trademark can help safeguard your brand name and give you control over it. Unlike state registrations, trademarks offer federal-level protection nationwide.
While you can apply by yourself online, registering a trademark can be a complex and lengthy process. On average, it takes 7-9 months before a USPTO examining attorney reviews your application. You’ll need to properly prepare and submit your application to limit delays.
Consider seeking assistance from a qualified attorney or a trademark filing service to make the trademark registration process smoother. Their expertise can save you time and spare you the challenges involved in application submission and follow-ups.
Trademark Filing Assistance
Ensure your trademark is filed properly with the help of the experts at Trademark Engine, who’ve helped file over 120,000 trademarks since 2016. Packages start at $99 (+USPTO fees).
Additional Business Resources in Ohio
For more help, check out our How to Start a Business in Ohio guide, or use these resources:
- Ohio Secretary of State – The official website provides information on business registration, forms, and guidelines for starting a business in Ohio.
- Ohio Department of Taxation – Provides information on state taxes, sales tax registration, and tax-related requirements for businesses in Ohio.
- Ohio Chamber of Commerce – A business advocacy organization that offers resources, networking opportunities, and information on policies affecting businesses in Ohio.
- Ohio Small Business Development Center – Offers free resources, consulting, and training to help entrepreneurs with business planning, financing, and growth strategies.
- SCORE – A nonprofit organization that provides mentoring and workshops for small business owners and startups to develop their business ideas.
- Ohio Capital Access Program (OCAP) – The Ohio Capital Access Program (OCAP) is a loan portfolio insurance program, similar to a loan guarantee, that enables small businesses to obtain credit to help them grow and expand their businesses.